The Secret To Making More Money With Your Business Card

If you knew your business card was about 10% as efficient as it could be, would you do something about it? What if just a few small changes could have a BIG impact on your bottom line? Well as you’re about to discover, nearly 2/3 of business cards have a “fatal flaw” that automatically SLASHES the amount of business they generate, by a significant margin.

The good news is it’s an easy fix and one that can MULTIPLY the response of this incredible (and incredibly overlooked) marketing tool. So how do you think YOUR current business card stacks up?

• Does it instantly grab attention?
• Does it make a compelling & positive impression?
• Is it memorable?
• Does it engage and impress?
• Does it elicit a verbal reaction?
• Does it regularly convert prospects into customers?

Does YOUR Business Card Do a Better Job of

Making You Money or Being Ignored?

According to a recently published business card usage study, a vast majority of recipients don’t even pay attention to the business cards they’re given.

One of the Most Overlooked and Unexploited

Sources of NEW Business and ROI that Exists.”

Do you wish your business card was a more significant source of new customers? Do you want to it would effortlessly generate repeat business from your current customers? And, what if your business card started making it “rain referrals” as well?

The fact is, the humble business card is one of the most overlooked and unexploited sources of new business that exists, and one that always seems to take a “back seat” to other more expensive marketing methods.

It shouldn’t. Especially in an economy like this one.

Look at it this way. It’s no secret that marketing and promotional products is the lifeblood of your business. It’s what keeps prospects aware of you. trusting of you and of course, buying from you.

But it doesn’t come cheap, does it? After all (and I’m pretty conservative here), you can easily spend:

• $1500 on a small local direct mail campaign
• $450 to run one ad in the newspaper.
• $500 on a domestic clipper magazine or coupon mailer
• $250 to $3,500+/month for a Yellow Pages display ad
• $1200 to design a website and market it on the internet.

Unfortunately, Most People Don’t Know What Makes a GREAT Business Card.

Which is why so many of us fail to realize how much business a valid card can deliver?

Instead we throw some contact information together, choose a design, and cross our fingers — hoping our business card will work to its full potential.

All too often our loyal, hard-working customer-generators are lost and forgotten — never to see the light of day again.

• Crushed in pockets and pocketbooks
• Stuffed in wallets
• Overlooked in desk drawers
• Tossed in garbage cans
• And hauled out with the trash.

So, how does such an inexpensive cost-effective versatile multi-use lead and customer-generator become the victim of such WASTED potential and LOST opportunity?

Unfortunately, Most People Don’t Know What Makes a GREAT Business Card.

Which is why so many of us fail to realize how much business a valid card can deliver? Instead we throw some contact information together, choose a design, and cross our fingers — hoping our business card will work to its full potential. Of course, we all know what happens.

All too often our loyal, hard-working customer-generators are lost and forgotten — never to see the light of day again.

• Crushed in pockets and pocketbooks
• Stuffed in wallets
• Overlooked in desk drawers
• Tossed in garbage cans
• And hauled out with the trash.

So, how does such an inexpensive cost-effective versatile multi-use lead and customer-generator become the victim of such WASTED potential and LOST opportunity?

This is What Business Cards Are Supposed to Do!

Make a positive, and lasting impression. Engage and empower. But, this is only the beginning of how your business card can starting injecting profits into your business.

Humor me for a second and think about the business card YOU use today. Think about what it does for you, what it says about you, and the reaction and the response that it gets.

Want Your Business Card to Make You More Money?

What your business card is missing that causes it to be forgotten, “glossed over” or ignored or lands it right in the garbage can. How to avoid the cardinal sin of business card development and the “flip the switch” phenomenon that multiplies the business generating power of your business card almost instantly.

How to turn your business card into a referral generating secret weapon (plus one strategy that promotes two additional positive “side effects” – an increase in customer loyalty, and more repeat business)

The two critical business card “transformers” that make your card virtually impossible to ignore. They also guarantee it can do so much more for you than the average business card.The devastating MISTAKE that will practically eliminate your card’s ability to generate new business.

DOUBLE your influence — The TWO kinds of prospects who will come across your business card and why you need to appeal to BOTH of them. Discover how to do it to turn more of them into customers!

The business card referral mechanism my insurance agent uses to get customers to refer their friends and family. It’s brilliant, easy to duplicate, and is a simplified version of the technique that turned one man into the famed Guinness Book of World Records greatest salesperson.

A great way to get local businesses to refer you business. The best part is, they’ll see this as you doing THEM a favor! Why you MUST use the front and the back of your business card and the best ways to use this space to give yourself a response boost!

A powerful trick that instantly makes you more credible, likable, or memorable (or all 3) and turns your business card into something of VALUE. This technique doesn’t just reflect profoundly on you and your company, but it’s a great way to get people to take more than one and to share it with others, as well.